In this webinar, Professor Tim Baines is joined by Stefano Butti to discuss how digital technologies are helping manufacturers to transform products into services. They focus in particular on the creation and delivery of value to customers, with the help of the Business Model Canvas and proved business cases.
Just a preview of the themes and contents of the World Servitization Convention 2020 that will be held in Birmingham this September.
(photo by amin khorsand on Unsplash)